About
About Wear Yaani
YAANI means “you know” in Arabic.
It’s what people say when they’re trying to explain something deeper or when they run out of English words to explain a situation or tell a story.
That’s what this brand is about—clothes that explain things. Clothes that you feel happy wearing because only you can understand their true value.
This isn’t fashion for trend's sake its more of a boring fashion.
It’s for something more honest.
Each design you see here is rooted in something real:
We create designs that focus on things we should be learning more about—
Like Self Love, Sustainability,History and giving a voice to the voiceless and many more.
First Designs: Olives and Peace
The word peace might be used often these days but if there is something that we can all agree on, it's that people want inner peace, peace with loved ones, peace in politics or workplaces and it is something that we should always remember and stick with and that's what inspired Wear Yaani in their designs, to bring something minimalist, comforting and shares a message.
Who is behind Wear Yaani?
My name is Saif. I was raised in Palestine and studied in the UK, where I developed a love for the concept of sustainability. I discovered that fast fashion and meaningless designs quickly end up discarded. Now, I have decided to create something that can help others and bring meaning to what we wear—pieces that you can wear multiple times without growing tired of them.
Creating Wear Yaani is part of a learning journey that will help me understand people and develop clothing items with genuine meaning and value—not just following trends—while proving to myself that things can succeed when I dedicate the effort and time they deserve.
Another reason for creating Wear Yaani is to express appreciation and gratitude to the people who have always recognized my potential and valued my work.
What’s Next?
Wear Yaani will continue to teach.
Through designs. Through stories.Through history.
We're building collections around self-love, Cultural roots, and whatever lessons the world needs to wear next.
Wear Yaani is for people who don’t just wear clothes.
It’s for people who enjoy wearing them for themselves and not for others.